USA Lacrosse
At Grafletics, we turn the things people love about sports into the things they love to wear. For this collaboration, USA Lacrosse challenged us to create designs for its Remix collection, a concept built around bringing pop culture and lacrosse culture together.
We took that direction and ran with it, pulling inspiration from music, film, Americana, road trips, and the personality surrounding the game. The result is a collection of caps and tees that feels distinctly lacrosse while drawing from a world beyond the field.
USA Certified draws inspiration from Top Gun and the visual language of military aviation. We paired stencil-inspired lettering with cues from aircraft markings and utilitarian military graphics. The lacrosse stick, pulled directly from the USA Lacrosse logo, anchors the custom typography and ties the design back to the brand.
Keep On Cradlin’ takes its inspiration from the Grateful Dead and the creative spirit of Shakedown Street. Skeletons, roses, psychedelic influences, and vintage tour lettering are reimagined through the lens of lacrosse—a nod to the music culture woven into the game.
Life Goals puts a lacrosse twist on a familiar phrase, making the goal itself the centerpiece—a nod to picking your spot and ripping the corners.
Malibu brings bright colors, road trip imagery, and an easygoing summer spirit to the youth Remix collection.
Each design starts with something familiar and takes it somewhere new. Together, they give the lacrosse community more ways to wear what they love.
“We were looking for a creative partner who could expand our brand beyond the logo. We wanted to offer something different with unique, original concepts and graphics that brought variety to our collection while still feeling connected to USA Lacrosse.
Grafletics understood that balance. They took elements of our identity, combined them with an understanding of lacrosse culture, and created designs with their own personality. The result gave our community more ways to represent the game they love."
– USA Lacrosse
